Engage Your Consumers with Content

December 14, 2016
SCMP Updates

Businesses are increasingly leveraging content marketing to attract customers, reaching them via numerous channels with tailored content that maximises engagement. SCMP's Content Specialists help brands connect with readers through advertiser-driven content and world-class editorial quality. These Specialists bring new perspectives to amplify a company's brand voice, providing unparalleled insight, editorial excellence and the deep reach of multi-dimensional platforms. On November 30, SCMP joined other storytelling gurus at the Content 360 Conference organised by Marketing Magazine, showcasing how SCMP's Native Advertising connects with sophisticated consumers when, where and how they prefer. To learn more about how SCMP Advertising and Marketing Solutions cut through the digital clutter and reach readers with compelling content, call 2565 2435 or email advertising@scmp.com.

About South China Morning Post Publishers Limited

South China Morning Post Publishers is a diversified media company whose principal operations include newspaper, magazines and custom publishing; interactive products and marketing services.

Our core business focus is publishing, and we create, distribute and syndicate high-quality content focusing on Greater China and the Asian region, across both print and digital platforms.

Our publishing operation focuses on five main areas: News, Recruitment and Education Business; Magazines; and Advertising and Marketing Solutions and Contract Printing. Within each of these divisions, we provide a portfolio of high quality products and services to both a local Hong Kong audience, as well as to a wider audience across Asia and the world. Aside from generating world class news and infotainment content, we provide complete marketing solutions for our advertisers, from custom publishing, offering high quality magazines and brochures, as well as developing and managing events, 360 degree marketing campaigns.

For further information, please contact us