The deadline is fast approaching for ad placement in the September issue of MICE BIZ.

This bilingual publication delivers key information and analysis on meetings, incentives, conventions and exhibitions (MICE) businesses in Hong Kong, Macau, mainland China and other major destinations.

Its must-read editorial content is compelling and relevant to event planners, organisers, operators and buyers, as well as businesses and professionals related to the MICE industry.

In the upcoming September issue, insightful articles will explore varied strategies that MICE professionals are adopting to attract customers, including hotels that are differentiating in their market by taking advantage of their locales to offer guests more authentic and local experiences in lieu of standardised products and services, from room and event settings, to entertainment and food. MICE BIZ will also look at how today’s cruise ships are giving guests an exceptional culinary experience, foregoing boring buffets and presenting top international cuisines prepared by world famous chefs. The September issue will also feature an intriguing interview with Jae-sung Rhee, the new president and CEO of the Seoul Tourism Organisation, who discusses current challenges South Korea faces as a tourist destination, and his organisation’s strategies to attract more MICE visitors.

MICE BIZ is published biannually in April and September, and is distributed to a broad audience via the South China Morning Post’s print subscription and selected databases, including tourism boards, event organisers, travel agents and MICE planners of multinational companies. It is also freely distributed at major international MICE events.

Don’t miss this chance to bring your message to a highly valued and captive audience, including at major MICE events and venues. Contact us today to learn more about ad placement for the September and upcoming issues of MICE BIZ.