Give a helping hand to Operation Santa Claus and bring hope to those in need!

November 30, 2020
SCMP Updates
For the past 33 years, Operation Santa Claus has brought corporate entities in Hong Kong and non-government organisations together during the festive season to create meaningful fundraising opportunities that benefit those in need in our city.  

  This month, we launched our 2020 campaign, “Caring Community. Caring Christmas”, with the release of a special video to kick off Operation Santa Claus with the support of our Ambassadors Olympic swimmer Alex Fong and artiste Pakho Chau. They will release OSC’s first-ever theme song to help encourage Hong Kong’s community to get involved and participate in one of the city’s most recognised charity initiatives.

Supporting those in need during the festive season

However, we are facing unprecedented challenges compounded by the Covid-19 outbreak at a time when the community needs support the most. More than ever, we need corporate citizens and the people of Hong Kong to uplift our community. This year, Operation Santa Claus is supporting 19 projects ranging from providing children, youth and elderly services to helping those with physical and mental disabilities. 

So we are appealing to corporates and companies to pitch in and help champion the spirit of giving this Christmas. If you have a fundraising idea that you want to turn into action, or if your organisation is keen to volunteer, or if you simply want to donate to a cause, we would like to hear from you and explore opportunities to help those in need. 

How can you help?

You can help make a difference in the following ways: 
  1. Follow us on social media (facebook or linkedin) to stay connected. You’re welcome to share or post our OSC video or forward this message. You can also share your message of hope on social platforms and post a link to our website to remind everyone it is the season to care, share and give to the disadvantaged.
  2. Start your own fundraising campaign (creative ideas, big or small are welcomed); OSC can provide donation box or set up online payment gateway. You can contact the OSC team @Lawrence Wong or @Ariel Lo to discuss.
  3. Volunteer for us - during the campaign, we need volunteers support for community events. Half or full day of CSR leave will be rewarded (depending on the number of hours). Stay tuned on “general/community” channel for updates. 
  4. You can make a donation to Operation Santa Claus and help spread Christmas goodwill to those in need. We are now fundraising for the 19 beneficiaries and their efforts to alleviate the suffering of those in need and create a better living environment in our community and every small contribution helps go a long way. 
Operation Santa Claus is a close-knit support network that has amplified the generosity of corporate organisations and the goodwill of people to raise funds to help brighten our community since 1988. Jointly organised by RTHK-Radio 3 and the South China Morning Post, the annual fund-raising campaign collaborates with donors aimed at promoting the spirit of giving to benefit those in need during the festive season. In the past three decades, OSC has supported almost 300 charities and raised HK$316 million with the support from our generous donors. 

Championing the spirit of giving

We are here to remind everyone that with a caring spirit, anyone can be Santa Claus and deliver cheer and joy to the needy. Giving back to society is an integral part of OSC’s DNA, and we hope that with your cooperation, we can continue to support our community and organisations that help serve those who need help most.   

Last but not the least, thank you for spreading the word and we look forward to your support to promote the spirit of giving during the festive season! 
About South China Morning Post

The South China Morning Post is a leading global news company that has reported on China and Asia for more than a century. Founded in 1903, SCMP is headquartered in Hong Kong, where it is the city’s newspaper of record, with a growing correspondent staff across Asia and the United States. SCMP's vision is to “Elevate Thought” and our mission is to “Lead the global conversation about China”. Additionally, SCMP publishes a portfolio of premium lifestyle and fashion titles in Hong Kong including CosmopolitanELLEEsquire and Harper's BAZAAR. SCMP is also home to Abacus, a digital news brand focused on China's tech industry; Inkstone, a daily news brief for those curious about China's growing impact around the world; and Goldthread, a content platform with a focus on food, travel and culture in China. In 2020, SCMP became the first news organisation in Asia to join the Trust Project, a consortium of top news companies developing global transparency standards for credible journalism.