Hong Kong chapter for General Association of Zhejiang Entrepreneurs established

January 23, 2018
SCMP Updates
Esteemed guests attending inauguration included Carrie Lam, Tung Chee-hwa and Jack Ma

The General Association of Zhejiang Entrepreneurs (GAZE) held its inauguration ceremony for the organisation’s Hong Kong chapter on January 8, 2018.

Helmed by its president Jack Ma, also Alibaba's chairman of the board, GAZE is a non-profit organisation with the aim to foster economic, trade and cultural exchange between Hong Kong and Zhejiang. It is China's most influential regional commerce non-profit organisation.

Fully designed and managed by the team at SCMP Advertising & Marketing Solutions, the gala event in the Grand Ballroom of Conrad Hong Kong featured a private cocktail and dinner event, with speeches from the esteemed guests, and a fireside chat between Carrie Lam and Jack Ma.

The SCMP team overcame complex logistics to ensure a highly successful event for more than 200 guests. Challenges encompassed VIP arrangements such as security escorts and liaising with the Central People's Government and the Ministry of Foreign Affairs.

Delivering on its one-stop service promise, the SCMP team worked with the client, PR, the Information Services Department, the hotel venue and third party vendors. All event production items, and on-site logistics, were handled by SCMP, including conducting and editing a video interview with Tung, which was presented as one of the event highlights.

The ceremony was also profiled on the South China Morning Post, underscoring the event’s social significance, and enhancing public awareness of the new Hong Kong chapter.

For world-class management expertise covering everything for a successful event, whatever the scale, contact the SCMP Advertising & Marketing Solutions team.
About South China Morning Post Publishers Limited

South China Morning Post Publishers is a diversified media company whose principal operations include newspaper, magazines and custom publishing; interactive products and marketing services. 

Our core business focus is publishing, and we create, distribute and syndicate high-quality content focusing on Greater China and the Asian region, across both print and digital platforms. 

Our publishing operation focuses on five main areas: News, Recruitment and Education Business; Magazines; and Advertising and Marketing Solutions and Contract Printing. Within each of these divisions, we provide a portfolio of high quality products and services to both a local Hong Kong audience, as well as to a wider audience across Asia and the world. Aside from generating world class news and infotainment content, we provide complete marketing solutions for our advertisers, from custom publishing, offering high quality magazines and brochures, as well as developing and managing events, 360 degree marketing campaigns.

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