SCMP CEO shares vision for digital transformation in Seoul
December 4, 2017
SCMP Updates
SCMP CEO Gary Liu enthralled a 600-strong audience with his keynote speech on ‘Navigating the Digital Landscape with a Transformative Roadmap’ at the Future of Media Conference organised by JoongAng Media Network in Seoul on November 29.
Described as a technologist from the United States with a zeal for the highest quality journalism, Liu believes that the future of news media is at an inflection point where technologies, such as big data, artificial intelligence, and digital marketing tools, can either revolutionise or disrupt the industry. His vision is to turn the South China Morning Post, Hong Kong’s 114-year-old newspaper of record, into a digital company that is the most credible and authoritative source of news on China for the world.
He has changed the emphasis: whereas before the focus was the next day’s paper, ‘Now everyone is worried about what our digital platforms look like, except for the 20 people who have the responsibility of taking the best of our online content and packaging it into tomorrow morning’s newspaper,’ he says. Liu is also confident that news organisations and the major social platforms can coexist, as long as editorial products are tailored to each platform and the platforms recognise their accountability to distribute quality news and raise media literacy. Monetising the news will be key. Contact us to discover new digital frontiers at the SCMP.
Described as a technologist from the United States with a zeal for the highest quality journalism, Liu believes that the future of news media is at an inflection point where technologies, such as big data, artificial intelligence, and digital marketing tools, can either revolutionise or disrupt the industry. His vision is to turn the South China Morning Post, Hong Kong’s 114-year-old newspaper of record, into a digital company that is the most credible and authoritative source of news on China for the world.
He has changed the emphasis: whereas before the focus was the next day’s paper, ‘Now everyone is worried about what our digital platforms look like, except for the 20 people who have the responsibility of taking the best of our online content and packaging it into tomorrow morning’s newspaper,’ he says. Liu is also confident that news organisations and the major social platforms can coexist, as long as editorial products are tailored to each platform and the platforms recognise their accountability to distribute quality news and raise media literacy. Monetising the news will be key. Contact us to discover new digital frontiers at the SCMP.
