SCMP Content Report for Business & Finance Q2 is now available

August 27, 2020
SCMP Updates

Do you want to understand trending content themes so you can better engage with South China Morning Post’s Business & Finance news readers?

Download the latest SCMP Business & Finance Content Report now. In this report, we look at the key SCMP Business & Finance content trends between April and June 2020 (Q2) to analyse how the current global landscape – including the ongoing global health crisis and increasingly strained relations between the US and China –  has influenced our readers’ interests and sentiments.

Read the free report to learn about:

  • SCMP readership trends in the Business and Finance vertical

  • Major topics that captured the attention of global audiences  in Q2

  • Overall sentiment score between April and June 2020

  • Sentiment scores for specific types of Business and Finance industry news

Get the report now

About South China Morning Post

The South China Morning Post is a leading global news company that has reported on China and Asia for more than a century. Founded in 1903, SCMP is headquartered in Hong Kong, where it is the city’s newspaper of record, with a growing correspondent staff across Asia and the United States. SCMP's vision is to “Elevate Thought” and our mission is to “Lead the global conversation about China”. Additionally, SCMP publishes a portfolio of premium lifestyle and fashion titles in Hong Kong including Cosmopolitan, ELLE, Esquire and Harper's BAZAAR. SCMP is also home to Abacus, a digital news brand focused on China's tech industry; Inkstone, a daily news brief for those curious about China's growing impact around the world; and Goldthread, a content platform with a focus on food, travel and culture in China. In 2020, SCMP became the first news organisation in Asia to join the Trust Project, a consortium of top news companies developing global transparency standards for credible journalism.